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Economic theory and marketing practice /

~

Oldroyd, Michael.

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Economic theory and marketing practice /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Economic theory and marketing practice // Angela Hatton and Michael Oldroyd.
Author:	Hatton, Angela.
other author:	Oldroyd, Michael.
Published:	Oxford ;Butterworth-Heinemann, : 1992.,
Description:	xi, 386 p. :ill. ;25 cm.
Notes:	"Published on behalf of the Chartered Institute of Marketing."
Subject:	Economics. -
ISBN:	0750602414 (pbk.)

Economic theory and marketing practice /
Hatton, Angela.

Economic theory and marketing practice /Angela Hatton and Michael Oldroyd. - Oxford ;Butterworth-Heinemann,1992. - xi, 386 p. :ill. ;25 cm. - The Marketing series. - Marketing series (London, England).

"Published on behalf of the Chartered Institute of Marketing."

Includes bibliographical references and index.

ISBN: 0750602414 (pbk.)

LCCN: 92160625Subjects--Topical Terms:

517137
Economics.

LC Class. No.: HF5415 / .H246 1992

Dewey Class. No.: 380.1

Economic theory and marketing practice /
LDR:00660nam a2200205 a 45 001 650838
003 DLC
005 19930720144032.2
008 920515s1992 enka b 001 0 eng
010 $a 92160625
020 $a 0750602414 (pbk.)
035 $a dt 00006896
040 $a DLC $c DLC
050 0 0 $a HF5415 $b .H246 1992
082 0 0 $a 380.1 $2 20
100 $a Hatton, Angela. $3 666388
245 1 0 $a Economic theory and marketing practice / $c Angela Hatton and Michael Oldroyd.
260 0 $a Oxford ; $a Boston : $c 1992. $b Butterworth-Heinemann,
300 $a xi, 386 p. : $b ill. ; $c 25 cm.
490 1 $a The Marketing series
500 $a "Published on behalf of the Chartered Institute of Marketing."
504 $a Includes bibliographical references and index.
650 $a Economics. $3 517137
650 $a Marketing. $3 536353
700 $a Oldroyd, Michael. $3 666387
830 $a Marketing series (London, England) $3 666389

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W0017706

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415 H366 1992

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1 records • Pages 1 •
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