Building a blue chip brand for the 2...
Levinson, Kathy.

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  • Building a blue chip brand for the 21st century = speed, control and ennovation
  • Record Type: Projected and video material : Monograph/item
    Title/Author: Building a blue chip brand for the 21st century/ Stanford Alumni Association ; Kathy Levinson [lecturer] ; a production of the Stanford Video Media Group ; producer, Paul Marca.
    Reminder of title: speed, control and ennovation
    remainder title: Executive briefings : strategies for the competitive edge.
    Published: Stanford, Calif :Stanford Video Media Group ; : c2000.,
    Description: 1 videocassette (55:31 min.) :sd., col. ;1/2 in.
    Series: Stanford CEO forum video series.
    Subject: Electronic commerce. -
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