東華大學圖書館 |

Language: English

回圖書館首頁

手機版館藏查詢

Login

Back

Switch To: Labeled | MARC Mode | ISBD

Consumer behavior : = building marke...

~

Best, Roger J.

Linked to FindBook

Google Book

Amazon

博客來

Consumer behavior : = building marketing strategy /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Consumer behavior :/ Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
Reminder of title:	building marketing strategy /
Author:	Hawkins, Del I.
other author:	Best, Roger J.
Published:	Boston :McGraw-Hill Irwin, : c2004.,
Description:	xxvi, 790 p. :col. ill. ;26 cm +1 CD-ROM (4 3/4 in).
Series:	McGraw-Hill/Irwin series in marketing
Subject:	Consumer behavior - Case studies. - United States -
ISBN:	0071214690 (pbk. : Int'l ed.)

Consumer behavior : = building marketing strategy /
Hawkins, Del I.

Consumer behavior :building marketing strategy /Del I. Hawkins, Roger J. Best, Kenneth A. Coney. - 9th ed. - Boston :McGraw-Hill Irwin,c2004. - xxvi, 790 p. :col. ill. ;26 cm +1 CD-ROM (4 3/4 in). - McGraw-Hill/Irwin series in marketing.

Includes bibliographical references and indexes.

System requirements for accompying CD ROM.

ISBN: 0071214690 (pbk. : Int'l ed.)

LCCN: 2003041331Subjects--Topical Terms:

648146
Consumer behavior
--Case studies.--United States

LC Class. No.: HF5415.33.U6 / H38 2004

Dewey Class. No.: 658.8/342/0973

Consumer behavior : = building marketing strategy /
LDR:00828cam a2200241 a 45 001 692746
005 20040903
008 040816s2004 maua b 00110 eng
010 $a 2003041331
020 $a 0071214690 (pbk. : Int'l ed.)
020 $a 0072536861 (pbk.)
020 $a 0072536926 (CD-ROM)
035 $a bmw93000003
040 $a DLC $c DLC $d DLC
043 $a n-us---
050 0 0 $a HF5415.33.U6 $b H38 2004
082 0 0 $a 658.8/342/0973 $2 21
100 $a Hawkins, Del I. $3 648145
245 1 0 $a Consumer behavior : $b building marketing strategy / $c Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
250 $a 9th ed.
260 $a Boston : $c c2004. $b McGraw-Hill Irwin,
300 $a xxvi, 790 p. : $b col. ill. ; $c 26 cm + $e 1 CD-ROM (4 3/4 in).
440 0 $a McGraw-Hill/Irwin series in marketing
504 $a Includes bibliographical references and indexes.
538 $a System requirements for accompying CD ROM.
650 $a Consumer behavior $z United States $x Case studies. $3 648146
650 $a Consumer behavior $z United States. $3 647319
650 $a Market surveys $z United States. $3 648148
700 $a Best, Roger J. $3 648143
700 $a Coney, Kenneth A. $3 648144

based on 0 review(s)

Location: Year: Volume Number:

Items

1 records • Pages 1 •
1

Inventory Number

No. of reservations

W0125786

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HF5415.33.U6 H38 2004

一般使用(Normal)

On shelf

0

1 records • Pages 1 •
1

Reviews

Add a review and share your thoughts with other readers

Export

pickup library

Change password

Login