Record Type: |
Language materials, printed
: Monograph/item
|
Title/Author: |
The information mosaic // Sharon M. McKinnon, William J. Bruns, Jr. ; foreword by William E. Langdon. |
Author: |
McKinnon, Sharon M. |
other author: |
Bruns, William J. |
Published: |
Boston :Harvard Business School Press, : c1992., |
Description: |
x, 265 p. :ill. ;25 cm. |
Series: |
Harvard Business School series in accounting and control. |
[NT 15003449]: |
Information for production, operations, and logistics -- Information for sales and marketing -- Information for the longer view -- Meetings and other interpersonal communications -- Reports : useful and otherwise -- Electronic technologies in the information mosaic -- What gives information value to managers -- Managing the information mosaic -- Appendix I: Research methodology -- Appendix II: Interview protocol -- Appendix III: A questionnaire survey. |
Subject: |
Management information systems. - |
ISBN: |
0875843174 : |