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Strategy by design = how design thin...

Kantola Productions.

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Strategy by design = how design thinking builds opportunities /

Record Type:	Projected and video material : Monograph/item
Title/Author:	Strategy by design/ Tim Brown.
Reminder of title:	how design thinking builds opportunities /
Author:	Brown, Tim.
Published:	[Palo Alto, Calif.] :Stanford Video ; : c2008.,
Description:	1 videodisc (47 min.) :sd., col. ;4 3/4 in.
Subject:	Business planning. -

Strategy by design = how design thinking builds opportunities /
Brown, Tim.

Strategy by designhow design thinking builds opportunities /[videorecording] :Tim Brown. - [Palo Alto, Calif.] :Stanford Video ;c2008. - 1 videodisc (47 min.) :sd., col. ;4 3/4 in. - Stanford executive briefings. - Stanford executive briefings (Unnumbered).

"Successful innovations must be desirable to consumers, technically feasible, and viable from a business point of view. But how do you meet these requirements? Tim Brown advocates using the three stages of "design thinking": inspiration, ideation, and implementation. For inspiration, innovators must look at the world through the eyes and the ears of users, perhaps studying analogous situations or extreme users to spark a generative process. Ideation, the core of the process, involves prototyping and realistic testing. Implementation begins with storytelling to bring the idea into the world. If a narrative can be developed around an idea, it has the best chance of being understood and implemented."

DVD

Subjects--Topical Terms:

602297
Business planning.

Strategy by design = how design thinking builds opportunities /
LDR:01295cgm a2200193 a 45 001 785145
003 OCoLC
005 20090501
007 vd cvaiz|
008 090501s2008 cau047 vleng d
035 $a (OCoLC)313457137
035 $a BM-BW-98-C01
040 $a VRC $c VRC $d UCW $d TMI $d NDHUL
049 $a NDHA
100 $a Brown, Tim. $3 869189
245 1 0 $a Strategy by design $h [videorecording] : $b how design thinking builds opportunities / $c Tim Brown.
260 $a [Palo Alto, Calif.] : $a Mill Valley, CA : $c c2008. $b Stanford Video ; $b Kantola Productions,
300 $a 1 videodisc (47 min.) : $b sd., col. ; $c 4 3/4 in.
490 1 $a Stanford executive briefings
520 $a "Successful innovations must be desirable to consumers, technically feasible, and viable from a business point of view. But how do you meet these requirements? Tim Brown advocates using the three stages of "design thinking": inspiration, ideation, and implementation. For inspiration, innovators must look at the world through the eyes and the ears of users, perhaps studying analogous situations or extreme users to spark a generative process. Ideation, the core of the process, involves prototyping and realistic testing. Implementation begins with storytelling to bring the idea into the world. If a narrative can be developed around an idea, it has the best chance of being understood and implemented."
538 $a DVD
650 $a Business planning. $3 602297
650 $a Consumer satisfaction. $2 lcstt $3 578584
650 $a Inventions. $3 532009
710 $a Kantola Productions. $3 754747
710 $a Stanford Video. $3 754761
830 $a Stanford executive briefings (Unnumbered) $3 727151