永豐銀行

金融科技發展下,實體銀行應用API整合平台對其品牌形象、顧客價值及品牌忠誠度影響之研究 : = 以永豐銀行為例 =A study of the influences of physical bank's API application on its brand image, customer value and brand loyalty under the development of financial technology : the case of bank SinoPac / by: (Language materials, printed)

API整合平台

brand image

customer value

brand loyalty

顧客價值

品牌忠誠度

API integration platform

永豐銀行

品牌形象

Bank SinoPac