Celebrities.
Overview
| Works: | 44 works in 6 publications in 6 languages | |
|---|---|---|
Titles
Transnational stardom = international celebrity in film and popular culture /
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(Electronic resources)
Status update : = celebrity, publicity, and branding in the social media age /
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(Language materials, printed)
Celebrity and mediated social connections = fans, friends and followers in the digital age /
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(Electronic resources)
Do Personality Traits Affect Individuals' Social Media Use, Their Life Satisfaction and Levels of Connectedness to Others?
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(Electronic resources)
Women in popular culture = the evolution of women's roles in American entertainment /
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(Electronic resources)
The Taxation of Image Rights in South Africa: Validity of Tax Minimisation Schemes.
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(Electronic resources)
Popular Music Careers : = Arguing Contemporary Strategy for the Hybridised But Disempowered Akademi Fantasia Musicians in the Malaysian Music Industry.
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(Electronic resources)
A Quest for "Publicity in Vogue" : = the Role of Public Relations Practitioners in Building Symbolic Power for Luxury Fashion Brands.
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(Electronic resources)
The Sport star : = modern sport and the culture economy of sporting celebrity /
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(Language materials, printed)
Lady Gaga and the sociology of fame = the rise of a pop star in an age of celebrity /
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(Electronic resources)
Identity-Oriented Brand Positioning: An Analysis Drawing on an Ethnographic Case Study of a Contemporary Visual Arts Organisation.
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(Electronic resources)
Embodying Race, Performing Citizenship: Racial Impersonation and Immigrant Identity in American Popular Entertainment, 1870-1920.
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(Electronic resources)
Human Brands and Their Brand Extensions: A Reconceptualization and Empirical Examination of the Predictive Power of Authenticity.
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(Electronic resources)
Images in Fashion Advertisements: Their Role in Involvement and the Consumer Communications Process.
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(Electronic resources)
Do Athletes Deserve to Have Consumers Advocating for Them?: The Effect of Athlete Brand Personality, Brand Image Attributes and Brand Loyalty on Athlete Brand Advocacy: The Mediating Effect of Deservedness.
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(Electronic resources)
The Impact of Social Media Influencers on Consumer Perception About the Product and Purchase Intention.
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(Electronic resources)
The Music Industry in the Streaming Age: Predicting the Success of a Song on Spotify.
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(Electronic resources)
The Influence of Brand Ambassador on Brand Image in Social Media - Frederico Morais and Billabong Brand.
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(Electronic resources)
Meaningful Variability in Implicit Social Cognition : = The Influence of Evaluative Social Contexts.
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(Electronic resources)
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