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運用結構方程模式探討服務品質、品牌權益、顧客價值、關係品質對顧客忠誠度之...

陳應詮

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運用結構方程模式探討服務品質、品牌權益、顧客價值、關係品質對顧客忠誠度之影響 = = Appling Structural Equation Modeling to Study How Service Quality, Brand Equity, Customer Value, and Relationship Quality to Influence Customer Loyalty : Take Taiwan Mobile Telecommunication Industry as An Example : 以台灣行動電信市場為例 /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	運用結構方程模式探討服務品質、品牌權益、顧客價值、關係品質對顧客忠誠度之影響 = / 陳應詮撰
Reminder of title:	Appling Structural Equation Modeling to Study How Service Quality, Brand Equity, Customer Value, and Relationship Quality to Influence Customer Loyalty : Take Taiwan Mobile Telecommunication Industry as An Example : 以台灣行動電信市場為例 /
remainder title:	Appling Structural Equation Modeling to Study How Service Quality, Brand Equity, Customer Value, and Relationship Quality to Influence Customer Loyalty
Author:	陳應詮
Published:	[花蓮縣] : 國立東華大學企業管理學系, : 民95[2006],
Description:	12,117面 : 圖,表 ; 30公分
Notes:	指導教授︰巫喜瑞、池文海
Subject:	服務品質 -
Online resource:	http://134.208.10.124/ETD-db/ETD-search-c/view_etd?URN=etd-0727106-112018PDF全文

運用結構方程模式探討服務品質、品牌權益、顧客價值、關係品質對顧客忠誠度之影響 = = Appling Structural Equation Modeling to Study How Service Quality, Brand Equity, Customer Value, and Relationship Quality to Influence Customer Loyalty : Take Taiwan Mobile Telecommunication Industry as An Example : 以台灣行動電信市場為例 /
陳應詮

運用結構方程模式探討服務品質、品牌權益、顧客價值、關係品質對顧客忠誠度之影響 = Appling Structural Equation Modeling to Study How Service Quality, Brand Equity, Customer Value, and Relationship Quality to Influence Customer Loyalty : Take Taiwan Mobile Telecommunication Industry as An Example : 以台灣行動電信市場為例 / Appling Structural Equation Modeling to Study How Service Quality, Brand Equity, Customer Value, and Relationship Quality to Influence Customer LoyaltyTake Taiwan Mobile Telecommunication Industry as An Example陳應詮撰 - [花蓮縣] : 國立東華大學企業管理學系, 民95[2006] - 12,117面 : 圖,表 ; 30公分

指導教授︰巫喜瑞、池文海

碩士論文--國立東華大學企業管理學系,2006

參考書目︰面103-114Subjects--Topical Terms:

2336667
服務品質

運用結構方程模式探討服務品質、品牌權益、顧客價值、關係品質對顧客忠誠度之影響 = = Appling Structural Equation Modeling to Study How Service Quality, Brand Equity, Customer Value, and Relationship Quality to Influence Customer Loyalty : Take Taiwan Mobile Telecommunication Industry as An Example : 以台灣行動電信市場為例 /
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